ideas worth spreading

it takes a village

One of the most exciting and rewarding things about getting involved in a TEDx event is building relationships with other speakers, the organisers, and the folks in the audience.

Here at bgsd, we know the power of the relationships that can be made through TEDxRoyalTunbridgeWells. Not only did we start our business after working on the 2016 TEDxRoyalTunbridgeWellsWomen event, we’ve also made lasting friendships with many of the previous speakers, committee members, and hosts. But enough about us, let’s focus on YOU.

top tips to really shine

As we’re sure you’re all well aware, a great way to start building relationships with the TEDxRoyalTunbridgeWells community is through social media. To help you get the most out of your TEDxRoyalTunbridgeWells experience, we created this handy guide. It includes helpful information for finding your fellow speakers and organisers on various social platforms and will provide some tips for increasing your engagement and reach.

scroll down to read all of our tips or jump right to:

twitter

in the run up

  • Make sure you’re following us @TEDxRTW and quote tweet or tag us in a tweet telling your followers that you’ll be speaking at our event. And don’t forget the hashtags: #TEDxRoyalTunbridgeWells and/or #TEDxRTW.

  • Familiarise yourself with this year’s speakers and organisers by scrolling through these handy lists we made of everyone involved who’s using Twitter.

  • Tweet about your talk using a branded headshot and a link to your speaker profile.

  • A little encouragement goes a long way. If there’s someone you’re looking forward to seeing or meeting at this year’s event, send them a tweet and tell them.

  • Do you have questions about the best breakfast in town, who to call for a last-minute manicure, or where to go for a celebratory drink? Tweet out your Tunbridge Wells-based questions and tag us in the post. We’ll share your tweet with our loyal local followers to help you crowd-source a great answer.

on the day

  • You got this. Set the tone for the day with an optimistic post about looking forward to giving your @TEDxRTW talk. 👍

  • Do you have a product or service you’d like to promote to a new audience? Tweet about it before or during the event. Anyone visiting your profile for the first time will be more likely to see it if it’s near the top of your feed.

  • When something resonates with you while watching the other talks, tweet it out to your followers with the hashtag #TEDxRTW. We use the shorter hashtag when live-tweeting the event because it’s easier to type and gives us more characters to play with in the main message. Don’t forget to tag the speaker in the post, too!

  • Have some downtime during the day? Hit the hashtag #TEDxRTW and see what other people are saying about the event. Like, retweet, or reply to tweets that resonate with you.

  • Are you having fun mingling with the other speakers? Take a page from Obama and tweet a selfie sharing the fun with your followers.

  • Giving a TEDx talk can give you quite a rush. (Trust us, we know. Hanna spoke at our 2016 event. You can watch it here. ☺️) Take a few minutes after your talk to collect your feeling and then share a few words about the experience with your followers. 🙌

afterwards

  • Public speaking is a challenge for a lot of people, and your TEDx experience will be really valuable to those who want to boost their confidence when public speaking. Take a few minutes to identify some tips or key take-aways from preparing from your TEDx talk and share them with your followers in a thread of tweets.

  • Make yourself available to answer questions about giving a TEDx talk. Something as simple as, “Last week I gave a TEDx talk at @TEDxRTW. Do you have questions about my experience? AMA.” should be enough to get the conversation started.

  • Once the videos of the talks are available online (this can take anywhere from 3 to 6 weeks), be sure to share it. To increase engagement, encourage your followers to ask any follow-up questions they might have about the topic of your TEDx talk.

  • You probably said something super smart and poignant during. your TEDx talk. Share a powerful quote from your talk along with the video link to encourage people to click and watch.

  • If you feel a little uneasy about tooting your own horn, simply retweet your video from @TEDxRTW. We’ll be sharing all of them over the course of a few days once the videos are made public.

instagram

in the run up

  • Make sure you’re following @TEDxRTW. We’ll be sharing + tagging all the speakers on Instagram in separate posts and we encourage you to check out their profiles before the big day.

  • Post a branded headshot and tell all your followers that you’ll be speaking at @TEDxRTW at @assemblyhalltheatre. And don’t forget the hashtag #TEDxRTW!

  • If you like sharing Instagram Stories, hop on stories and give your followers a little preview of your talk and tell them how to get tickets.

  • If you’re coming from out of town, take a few minute to digitally explore some of what Tunbridge Wells has to offer. Check out the geotag Tunbridge Wells, as well as the hashtags #TunbridgeWells and #RoyalTunbridgeWells.

  • Make your posts go further by using hashtags. We suggest copying and pasting the following to use in your posts:
    #TEDxRTW  #TEDxRoyalTunbridge Wells #BeneathTheSurface #IdeasWorthSpreading #TEDx #TEDxTalks #TunbridgeWells #RoyalTunbridgeWells

on the day

  • Set the tone for the day by sharing an optimistic post about looking forward to giving your @TEDxRTW talk. And don’t forget your hashtags! 👍

  • From getting ready backstage, to cracking jokes with other speakers and drinking a celebratory glass of Champagne at the end, TEDx will be full of memorable moments. Share multiple behind-the-scenes (BTS) photos on your Instagram Story throughout the day. Use the hashtag #TEDxRTW so people can click onto it and see all the action from the day in once place.

  • If you feel moved by something one of the other speakers shared in their talk, write it down and take a picture and then share it in a post. You can then share it in a post, either now or later, and tangentially remind your followers that you’re a really awesome TEDx speaker! (These kinds of posts make great TBT posts.) Be sure to tag the speaker in the post if they have an instagram profile.

  • If you have some downtime during the event, hit the hashtag #TEDxRTW and see what other people are sharing from the day. If you like what you see, like or comment on the post.

afterwards

  • Sharing your TEDx experience will be really valuable to followers who want to get better at public speaking and maybe even give a TEDx or TED talk of their own. Tell your followers that you’re going to set up an Instagram Live to share your experience and answer any questions they may have about giving a TEDx talk. During the Instagram Live session, start by sharing your experience with @TEDxRTW and then answer any questions that come your way.

  • Use quotes from other speakers that you wrote down on the day to make eye-catching throwback posts to the event. Tag the speakers if they’re on instagram and be sure to tag @TEDxRTW too.

  • Once videos of the talks are made available, which could take 3-6 weeks, share a photo of yourself giving your @TEDxRTW talk along with a few words about it. Add a link to the video in your bio so people can easily watch it.

facebook

in the run up

  • Have you liked and followed our Facebook page yet? If not, start there.

  • Invite your friends to like our Facebook page. To do this, scroll down the page until you see a box prompting you to invite your friends to the group. You don’t need to select everyone, of course, but if you have some friends or family who would like to see us brag about our terrific speakers, we’d love for you to invite them to join.

  • On your personal and/or professional pages, share a TEDxRTW branded headshot along with a short preview of your talk and a link to your speaker profile on your website.

  • If you’d rather not toot your own horn, simply share a post or two about the event from our page to yours.

on the day

  • Today’s the day! Share an optimistic post about speaking at TEDxRTW and tag our page in it. If you’ll be sharing more frequently throughout the day on Instagram or Twitter, encourage your friends/people following your page to follow you there for more frequent updates.

  • If you hit it off with other speakers and organisers, be sure to like their page or friend them on Facebook. Share a few group photos or selfies together and tag them along with TEDxRTW to increase your reach.

afterwards

  • Share a photo and a recap of how your TEDxRTW talk went. Increase engagement by asking your followers and friends to ask you questions they may have about public speaking in the comments.

  • If you feel so bold, hop on Facebook Live to share TEDxRTW talk went and answer questions in real time.

  • Once videos of the talks are made public (about 3-6 weeks), share a link your talk on your page. Tag TEDxRTW and ask your followers to share it too.

  • Make the most of the relationships you made at the event and share the talks your new speaker friends post, too.

linkedin

in the run up

on the day

  • Today’s the day! Share an optimistic post about speaking at TEDxRoyalTunbridgeWells and tag our page in it. If you’ll be sharing more frequently throughout the day on Instagram or Twitter, encourage your friends/people following your page to follow you there for more frequent updates.

  • Connect with your fellow speakers on LinkedIn. You never know when a first connection can do you a major solid.

afterwards

  • If anyone wants advice on being their most polished, profession self, they’ll be on LinkedIn. Share a photo and a short recap of how your TEDxRoyalTunbridgeWells talk went and finish it by inviting your connection to ask you questions they may have about public speaking in the comments. BOOM. You’ve just turned this post into a public speaking tool.

  • Once videos of the talks are made public (about 3-6 weeks), share a link your talk. Tag TEDxRoyalTunbridgeWells and encourage your colleagues and employers to share it too.

  • Make the most of the relationships you made at the event and share the talks your new speaker friends post, too.

got any questions? 

one more thing

Did you know we offer a whole range of social media training and coaching services for you, or your organisation? Get in touch for more info.